Category: EmailCaddie

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Mail Merge for Outlook: What are the benefits of Mail Merge

According to a research by  McKinsey & Company, seventy-six percent of consumers said that receiving personalized communications was a key factor in prompting their consideration for a brand. Sending personalized emails to your contacts will drive performance and better response rates. Using mail merge in Outlook allows you to create…

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The Best Time to Send Email Newsletters using MS Outlook

Every business today relies on email marketing to raise to get in touch with their potential clients and raise their brand awareness. But what’s the best time to send email newsletters? You need to know what’s the best time to send your emails to get the maximum ROI from your…

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The Ultimate Guide to Email Marketing using Microsoft Outlook in 2022

Email marketing is a great way to inform customers on your mailing list about your products, services, announcements, and other services. Email marketing plays an essential role in your overall marketing strategy with brand awareness, lead generation, and building meaningful customer relationships. Microsoft Outlook is the one of the most…

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How To Send Email Newsletters from Microsoft Outlook

Sending out email newsletters is still one of the best ways to stay engaged and updated with your customers. You get a chance to build direct relationship with your customers and use this opportunity to generate more leads, share awesome content and boost sales. There are many ways to create…

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EmailMerge Tip: How to Easily Create and Manage Email Templates

If you are using (or needs to use) EmailMerge in Outlook to send out your sales and marketing emails, then here is a tip to make your work much easier. You can use templates so that it takes less time to write, format and send out your emails to your…

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How to get your email recipients to click responses instead of replying?

Tired of not getting replies and responses from your email recipients? Don’t know if your emails have even been opened and read? These are just some of the questions we have trouble finding answers to and in today’s fast paced world, clients and customers have little to no time at…

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Red Subject Lines Using EmailMerge

Need to send out a large amount of emails with that added sense of importance? Recently many customers have reached out on how to send out merges with Red subject lines and this is a very interesting feature. Now you can do this with EmailMerge. You can send out merges…

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How to survey, segment and re-market to your customers/employees.

EmailMerge for Outlook has a hidden tool that you can use to survey and segment recipients (Customers/employees etc.) based on their responses. Recipients are able to respond to your survey simply by clicking (they don’t even have to reply so you’re more likely to get results). Best of all, you…

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Changes due to GDPR at Standss

This post is a summary of the changes that Standss is making to its software and/or websites based on GDPR. What Is GDPR? The GDPR (General Data Protection Regulation) will take in force from May 25, 2018. The new legislation will enhance the protection of personal data of citizens from…

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A Simple Tip to Improve Email Conversions by 21x

I was shocked to read in a lead response management survey that said that your odds of qualifying a lead in 5 minutes versus 30 minutes drops 21 times. That’s within the first 30 minutes! The same survey shows that you have 10x greater chance of just contacting leads if…

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Exporting Email Merge Tracking Data to Excel or CSV

Many users have started tracking opens and clicks on the emails they send out using Email Merge Pro for Outlook. While EmailMerge can use this information directly for remerging (sending only to people who opened or clicked etc) and the EmailCaddie website has summary and detail reports, you may also…

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[Video] How to track opens and clicks on Outlook Email Merges

Thousands of Outlook users use EmailMerge for Outlook to send personalised emails to their customers. Now you can also know exactly who has opened or clicked on an email…and do follow-up merges to them. EmailMerge is an Outlook addon that installs inside Outlook and lets you send news, marketing and…

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